
برنامج تطوير المهارات لرواد الأعمال: تصميم المجوهرات
نوفمبر 15, 2019 @ 5:00 م - فبراير 29, 2020 @ 8:00 م

برنامج تطوير المهارات لرواد الأعمال: تصميم المجوهرات
- هدف البرنامج: يهدف البرنامج إلى تطوير مهارة تصميم المجوهرات وكيفية تحويلها إلى مشاريع قائمة
- رسوم الاشتراك: ٣٠٠٠ ريال قطري
- تاريخ البرنامج: سيتم تحديد التاريخ (من نوفمبر – فبراير)
- الوقت: ٥:٠٠ م – ٩:٠٠ م
- المكان: استديو تصميم المجوهرات في جامعة فرجينيا كومنولث كلية فنون التصميم في قطر
- لغة البرنامج: اللغة الانجليزية
- للتسجيل: https://bit.ly/2Naefkh
- جدول البرنامج الاسبوعي:
Week | Activity | Classes and hours | |
Week 1 | Analysis of Cultural Interpretation Dedicated to Jewelry | ||
History of jewelry (internationally) | 1 Class, 4 hours | ||
History of jewelry in the middle east | |||
To introduce students to pioneers in the field of jewelry design | |||
The Product: Designing Contexts & Values | |||
Introduction to Jewelry Design | 2 Classes, 4 hours each | ||
Learning to put inspirations on paper | |||
Introduction to Freehand Drawing | |||
Importance of multiple sketches | |||
Local inspirations (from designs and culture) | |||
Week 2 | The Production Chain | ||
Use of Adobe illustrator in jewelry | 2 classes, 4 hours each | ||
Understanding of negative and positives | |||
Introduction to rendering | |||
Introduction to material | |||
Learning line control through pencils | |||
Shading shapes with pencils | |||
Learning line control through brushes | |||
Shading shapes with brushes | |||
Introduction to silver and gold metal rendering | |||
Flat surfaces and dome surfaces | |||
Week 3 | Principals of Marketing & Branding & Sale Distributions & Communication Strategies | ||
Defining the marketing research problem & developing | 2 classes, 4 hours each | ||
Conducting primary research | |||
Conducting secondary research and syndicated sources of secondary research (qualitative research, survey and observation) | |||
Casual research design – experimentation | |||
Logo design | |||
Advertising through social media | |||
Mission statement | |||
Identifying your target market | |||
Brand identity | |||
The jewel in the digital world | |||
Cad/cam | 1 class, 4 hours | ||
Laser cut | |||
3D printing (plastic, precious metal and much more) | |||
Global designing and manufacturing jewelry | |||
Digital Artisans: Entrepreneurship & Startup in the Jewel | |||
How to set up a business | 1 class, 4 hours | ||
Various different ways of starting your business | |||
Online, pop shop and social media presence | |||
Week 4 | Find Distributors | ||
Exhibitions | 2 classes per week, 4 hours | ||
Shops that keep multiple brands | |||
Wholesales jewelry | |||
Selling designs instead of manufactured pieces | |||
Week 5, 6, 7,8, 9 | Production Phase | ||
Transferring of your jewelry drawing from paper to metal | 3 classes, 4 hours each | ||
Sawing | |||
Filing your jewelry piece | |||
Sanding | |||
Buffering to finish piece | |||
Showcasing and selling | |||
Week 10 | The importance of jewelry displays online as well as in a shop | 3 classes 4 hours each | |
Research of shops (how they display) | 3 classes, 4 hours each |